Market
Metrics that help measure the effectiveness of the IR program
Measuring the efforts carried out by IR professionals has never been an easy task since data is rarely integrated. By analyzing share prices alone, we ignore issues that go beyond the work carried out by IR, thus compromising the result of the assessment. Additionally, the number of meetings or conferences held in the period does […]
Market
Communication with Individual Investors
The role played by Investor Relations has been quickly evolving, whether due to changes in regulation, new technologies or the dynamics of an unpredictable market. Having control over these transformations is fundamental for success. To help keep you informed and, perhaps, even contribute with your annual planning, we elaborated a list of the key investor […]